Hotel Agencies
Reinventing an established brand that has been a market leader for three generations is always a great challenge. We produced and scripted a series of videos that accurately described the complexities of their service offering and what differentiates them from their competitors. Telling the story of this brands long standing relationships and the journey made within the hospitality sector over the last 70+ years was pivotal in qualifying them as the premier hospitality supplies retailer in the country.
3rd generation family business, most trusted leader in hospitality supplies in Australia for over 70 years
Required was digital content and strategy that connect with new and existing customers and provided clout to a well know B2B brand trying to reach a new B2c audience online
Result was multiple testimonial campaigns using institutional customer businesses to reinforce the impact the brand has on the industry as a whole with the message use what the experts use
Strategy, video, copywriting, animation, photography, post production
